Schools need to establish clear, consistent guidelines that integrate AI from the time applications come in to graduation day--and beyond.

Universities can’t block AI use in applications–but they can ensure fairness

Schools need to establish clear, consistent guidelines that integrate AI from the time applicants apply to school to graduation day--and beyond   

4 ways colleges can leverage recruitment

For college recruitment efforts, traditional “push marketing” programs via broadcast television, direct mail and printed marketing collateral materials are consistently showing diminishing returns on investment, while innovative digital…

How college websites influence students’ web experience

How are today’s students researching higher-education institutions? The two dominant audiences for college websites are prospective and current students—and a recent Ektron infograph offers insight into the different…

LMS secures results for online institutions

Universities with online programs want a learning management system that is not only easily deployable, but also includes features that can improve student retention—a problem that is particularly…