Your institution’s website should prioritize prospective students
Prospective students keep the lights on at colleges and universities, but the campus website experience rarely reflects that
I’ve spent more than 30 years working in higher education, so I know my way around a college website. I understand how institutions are organized. I know the difference between admissions and enrollment, academic affairs and student affairs, advancement and communications. I generally have a pretty good idea of where information should live.
Top Stories
When AI’s architects ask to slow down, education must speak up
When the people building the world’s most powerful artificial intelligence systems warn that their creations are advancing too quickly, the rest of society should stop and listen.
Stop trying to AI-proof your assignments
A few years ago, many of us in higher education were asking a fairly straightforward question about AI: How do we stop students from using it to do their work? I was asking a different question.
Using student housing to sharpen your retention strategy
Ask any university president how they can improve visibility into student well-being and satisfaction, and housing may not come up at all, yet housing teams have insight into some of the earliest and most robust signals of student risk and satisfaction anywhere on or off campus.
Access: The overlooked foundation of institutional data effectiveness
Many program evaluation reports articulate the need for better data analysis. The key to that analysis is often access. Higher-education institutions have invested heavily in data collection, analytics platforms, data warehouses, and business intelligence tools.
Preparing with confidence: Reflections on the dissertation proposal defense
The dissertation proposal defense represents a significant milestone in the doctoral journey, marking the transition from planning a study to engaging as an emerging researcher.
Beyond the gotcha game: Moving from AI detection to verification-first supports stronger academic integrity
AI, as they say, has entered the chat. The benefits of AI, when applied responsibly, can be a boon to the college and university environment, supporting instruction, study methods, accessibility, course design, administrative tasks and much more.
AACTE releases national framework on AI in educator preparation
A new national framework from AACTE (American Association of Colleges for Teacher Education) aims to help educator preparation programs (EPPs) navigate the rapidly changing role of artificial intelligence in education.
Choose encouragement before negativity sets the tone
Negativity can take hold quickly in higher education. It can surface in a faculty meeting, a hallway conversation, an email exchange, or in an informal discussion after a presentation.
Sponsored Content
The Visual Edge: How High-Impact Technology Redefines Campus Differentiation and Enrollment Strategy
In the current higher education landscape, waning enrollment is still a present challenge. While overall enrollment numbers are showing signs of a rebound, National Student Clearinghouse Research Center data indicates that undergraduate enrollment has yet to fully return to pre-pandemic levels.