To support the American workforce, prepare students for a future reshaped by climate change

Climate change will continue to cause economic shifts across industries--workers must have the skills necessary to meet the moment.
At this moment, the American workforce faces immense challenges: AI, demographic changes, and lagging academic achievement, to name only a few. To tackle these challenges, states need a…

This is the last “old” college admissions cycle

A prospective student's first encounter with your institution is now an AI-generated paragraph describing fit, selectivity and cost.
When 5W started working with higher ed clients, the college search playbook ran on a predictable rhythm. Viewbooks, campus tours, search name purchases, Common App funnel management, a…

What higher ed can do about getting research into the K-12 classroom

A lack of structured collaboration between K-12 and higher ed contributes to a disconnect between research and practice.
Educational research has never been more abundant, yet its impact on classroom practice remains uneven at best. While universities continue to produce studies on instructional strategies, student outcomes,…