Over the past few weeks, graduation ceremonies have been taking place all over the world. This is an exciting time for everyone in higher education, as institutions and communities recognize their students’ academic achievements.

While every guest speaker will laud these graduates’ academic accomplishments, many will also speak of the world that’s waiting for them once they step off of that stage, all with an air of hope and positivity—and also some uncertainty.

Have faculty, administrators and advisors actually prepared these students for the “real world” and aligned programs, degrees and training with the job market? Without diminishing the quality of the...

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About the Author:

Rob Sparks is Chief Marketing Officer for Campus Management, which recently announced a strategic partnership with Burning Glass Technologies to deliver job market analytics that empower educators and students to make data-driven career decisions, and has been in the higher education and technology industry for the past 20 years. He began his career at George Brown College in Toronto, Canada, and has held leadership positions within the higher education market since then. Mr. Sparks is a graduate of Carleton University in Ottawa, Ontario.