Not getting the (text) message

Forty percent of campuses encourage students to sign up for alerts during orientation.
Forty percent of campuses encourage students to sign up for alerts during orientation.

It is a typical morning on campus, with students heading to class and professors and staff arriving for work, when suddenly there is an emergency. It could be a flood, a gas leak, or an intruder on campus. How quickly can the campus notify the community? How many people can the campus reach in those critical minutes immediately following an emergency?

Traditional methods of mass notification, such as sirens, television, and radio, only provide critical information to the community in a timely manner if they tune in. And, in the event of a power outage, those methods might not be available at all.

In recent years, higher-education institutions have been forced to re-evaluate emergency response systems, including mass-notification solutions. Many institutions have added eMail and text messaging to their mass-communication methods roster, which works well with today’s generation of college students, who already rely heavily on cell phones and text messages.…Read More