According to a recent study conducted by youth marketing company Archrival, the majority of college students with smartphones have no idea how to scan a QR (Quick-Response) code, Digital Trends reports. The study was conducted with over 500 college students across 24 different college campuses. While 81 percent of students owned a smartphone and 80 percent were familiar with the concept of a QR code, only 21 percent were able to scan a provided QR code when asked. Of the 79 percent that were unable to scan the code, some tried and ultimately gave up while others attempted to take a picture of the code with the built-in camera. Others complained of the process taking too long and some students didn’t want to download an app to scan it. ..
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Explore the full series of eCampus News podcasts hosted by Kevin Hogan—created to keep you on the cutting edge of innovations in education.
Hamilton College puts QR code on admissions poster
There is a shortage of new ideas in college recruiting, and each one has a brief shelf life, reports the Washington Post. Kudos, then, to Hamilton College in New York for being the first institution to think of printing a giant Quick Response code as an admissions poster. Hamilton College’s recruitment poster. The poster went out this fall to high school guidance offices around the nation, where dozens of posters compete for the attention of prospective applicants…
…Read MoreThreat to shoot up Des Moines college campus draws quick response
Administrators at Des Moines Area Community College took immediate action last week when a startling message from a social networking site was discovered, the Des Moines Register reports. It said: “Who wants to shoot up the DMACC Ankeny campus the same time I shoot up the Urban campus?” Police were waiting for Paul Richard George, 18, on Friday, the moment he showed up for his second day of college at 1100 Seventh St. in Des Moines…
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