The social photo sharing site Pinterest, in some corners of higher education, is seen as superfluous, nonessential, and unappealing to a mass audience. A recent spike in the number of Americans joining Pinterest could change that prevailing perception very soon.
Pinterest, which launched a beta version of the website in 2010 and a full unveiling in 2011, lets members post photos, drawings, and images on an online pinboard available for others to peruse. Pinterest members must link their accounts to Twitter or Facebook, where they can more widely share their various pinboards.
Pinterest remains invitation-only – much like Google+ or Gmail when those services were first introduced – but the site’s most recent statistics show it can be another tool in colleges’ constant battle for online attention from prospective and current students.…Read More