Adapt Courseware Hires C-Level Education Technology Veterans

Rochester, NY – September 24, 2012 – Adapt Courseware, the provider of comprehensive online curriculum resources that personalize learning, has hired Mark Brodsky as Chief Operating Officer and Hank Bowman as Chief Sales and Marketing Officer. Both have extensive backgrounds in the education technology space and have worked directly with hundreds of colleges and universities to advance online course delivery.

“I am pleased that we have been able to attract seasoned industry veterans like Mark and Hank to the Adapt Courseware team,” said Dr. John Boersma, founder and CEO of Adapt Courseware. “We have a vast opportunity before us to help shape the adaptive learning space, and their leadership and insight will be invaluable to the delivery of our engaging online learning experience and its ability to help innovative colleges and universities achieve measurable learning outcomes.”

Brodsky and Bowman are playing key roles in the deployment of Adapt Courseware at higher education institutions nationwide. Adapt Courseware, which integrates with a variety of LMS solutions, delivers complete, customizable, online learning experiences that adapt based on each student’s individual academic needs. The company’s online curriculum resources go beyond other adaptive learning technologies and online courseware on the market today, by combining proven learning science with unique multimedia interactives to engage and motivate students.

Brodsky has spent more than 25 years in the higher education sector, including senior and executive sales, marketing and operations management roles at educational technology and services companies such as Deltak, eCollege (a division of Pearson Education), Cdigix, and Aprisa Multimedia (acquired by Capella). Over the years, he has forged relationships with senior leaders at hundreds of traditional and for-profit universities. He has worked closely with their teams to implement learning strategies that drive results.

Bowman’s career also spans executive roles at some of the education industry’s largest technology companies, including Campus Management, WebCT/Blackboard, and Destiny Solutions. Most recently, he served as Chief Sales and Marketing Officer of Perceptis. Bowman’s keen insights into institutional operations have helped numerous schools successfully implement online learning, student data management, and student support programs.

About Adapt Courseware
Adapt Courseware ( individualizes the learning experience for each student based on academic abilities and needs. The company offers complete, customizable, online curriculum resources that combine proven learning science with advanced multimedia techniques to help students achieve mastery learning. With Adapt Courseware, colleges and universities can realize measurable learning outcomes, increased student retention, and higher student satisfaction.

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