Hot campus web sites now about romance, not gossip

“I saw you … looking like a dork. But I don’t care how dorky you can be. I just want you to come be dorky with me, babe.” This is what happens when the romantic impulses of the college student meet the declarative instincts of the social media generation, USA Today reports. “My generation, we think about how we can broadcast our message to the world and share things with the world,” says Keone Hon, a junior at the Massachusetts Institute of Technology who last winter co-created the site I Saw You MIT, a knockoff of the popular missed connections site The MIT site is one of several college-based imitators that have emerged in the last few months to give students a way to anonymously express interest in a classmate. Harvard, Rutgers, and St. John’s University also have knockoffs. The sites at each campus are extremely popular, attracting dozens of posts—including idle observations, crude come-ons, and lengthy love poems—and thousands of visitors each day…

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