College-bound students flock to universities’ mobile websites

Only one in 10 campuses have a mobile website.

A surge in the percentage of recent high school graduates who use smart phones to research colleges and universities could turn campus web development on its head.

Colleges’ mobile sites, once considered experimental by campus leaders, could take priority over traditional websites, and soon.

Fifty-two percent of prospective college students said they had viewed a school’s website on a mobile device in 2011—more than double the percentage from 2010. And 48 percent of those students said the mobile site experience bettered their view of the campus, according to a survey conducted by higher-education consulting company Noel-Levitz and the National Research Center for College & University Admissions.…Read More

University libraries not hurrying to the mobile web

UC San Diego's mobile library site is among the relatively few in higher education.
UC San Diego's mobile library site is among the relatively few in higher education.

The University of California, San Diego, has joined a small list of schools with library web sites accessible through any smart phone as campus technology leaders try to meet student demand for anytime, anywhere access to library databases.

UC San Diego officials announced the new web site—designed for iPhones, Droids, and other popular smart phones—Sept. 23, highlighting the “Ask a Librarian” feature that lets students chat, text message, or call library staff using the mobile site.

Students also will have easy access to library hours, directions to the building, and a library catalog where they can look for books and other resources and request items to pick up.…Read More