Facebook launches App Center, makes app discovery a social experience

Today Facebook started rolling out the App Center: A mobile app portal within the social networking site. With 600 titles available at launch, App Center collects the apps that can post to Facebook as well as the ones that use the site for login authentication, Tecca reports. The list of titles includes many familiar hits like Draw Something, Instagram, Foursquare, and Words with Friends. Facebook App Center will recommend you not only apps your friends use, but also those that have exceptionally high ratings. And if you click on a title that you have to download on your phone or tablet (some titles are Facebook web apps), you’ll be redirected to the Apple App Store or Google Play where you can get it. We reached out to Facebook to ask if the new app hub is intended to be a competitor to existing app ecosystems like Apple’s App Store or to Google Play. According to a spokesperson from the company, “Actually, it’s quite the opposite. The App Center will drive growth for social apps whether they’re built on iOS, Android, mobile web, or on Facebook.” In May alone, Facebook sent people to Apple’s own App Store 83 million times…

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