generation z

Here’s what higher-ed leaders should know about Generation Z students


Generation Z students have formed their higher-ed expectations in the wake of growing up with ubiquitous technology access

Members of Generation Z say they vastly prefer video as a learning method, according to a new study that outlines similarities and differences among these learning and Millennials.

Beyond Millennials: The Next Generation of Learners, from Pearson and The Harris Poll, notes that Generation Z students, ages 14-23, have had their educational expectations shaped by technology in more ways than Millennials, ages 24-40.

Generation Z ranked YouTube second only to teachers as a learning tool. In fact, YouTube is ranked well ahead of lectures, in-person collaboration with classmates, learning applications, and books.

As much as Generation Z has embraced technology for social engagement, they very much still value an on-campus education experience. Compared to Millennials, 45 percent of whom seek out as many online courses as possible, only 26 percent of younger students say they would prefer taking as many online courses as possible.

Laura Ascione