Intelligent digital technologies can help create personalized experiences that foster increased engagement that helps students.

How creating personalized experiences can help colleges retain students


Intelligent digital technologies can improve the student experience and foster increased engagement that benefits students and institutions

With a sharp two-year decline in undergraduate enrollment and a dropout rate that stands at around 40 percent for four-year institutions, colleges are urgently searching for new and creative ways to retain their students.

While the causes behind those figures are myriad, from Covid-19 to financial, academic, and social challenges, the effort to reverse prevailing enrollment and retention trends is now laser-focused on understanding, measuring, and improving the student “experience” in the broadest sense as a means of bolstering student engagement.

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