Without improved content, digital signage could ‘ride off into the sunset’

Campus technology leaders are searching for ways to make digital signage more effective at their schools.

Smart phones and tablets shouldn’t be seen as competitors to a campus’s digital signs, but as companions, and colleges should make sure on-screen content grabs students’ attention, digital signage experts said March 7 at an industry tradeshow.

During a panel discussion at the Digital Signage Expo (DSE) in Las Vegas, campus technology leaders said digital signs run the risk of becoming irrelevant if decision makers don’t embrace new approaches to signage.

Higher education has seen a boom in digital signage usage. After 1,500 U.S. campuses added digital signs in 2010—displaying information such as course schedules, upcoming campus events, and weather reports—more than 8,400 digital screens were installed at colleges and universities in 2011, according to a report from Northern Sky Research, a market research firm.…Read More

Law school applications go mobile

Students can start their law school application process on an iPad.

Twenty-somethings use their smart phones for anything, even applying to law school.

John Marshall Law School (JMLS) in Atlanta launched a mobile application Oct. 3 that lets prospective students submit their application via iPhone, Android, Blackberry, and computer tablets like Apple’s iPad.

JMLS officials will still require prospective students to send their academic transcripts, letters of recommendation, and a personal statement that proves critical to the application process.…Read More