Aviso Retention, a Watermark company, is awarded a grant to increase enrollment and success of underserved students


Austin, TX – March 3, 2021 – Aviso Retention, a student success and equity solution recently acquired by Watermark, has been awarded a grant from the Bill & Melinda Gates Foundation to create a single source of enrollment data for colleges and apply it to improving student outcomes. They will use the data to close the opportunity gaps for Black, Latino, and Indigenous students and students from low-income backgrounds. The project's goal is to document learnings and process change at an individual institution and examine how the rollout of Aviso Enterprise’s new customer relationship management (CRM) functionality will permit the linkage of front-end recruitment efforts and back-end student success engagement to provide a holistic support structure.

This grant will support Watermark in an advising demonstration project with McDowell Technical Community College (MTCC) to develop processes for making student prospecting more equitable. MTCC is a small, underserved Title III institution in North Carolina that faces challenges in digital transformation due to its limited staffing and budget. Watermark is committed to helping such institutions achieve a level of success consistent with larger universities. 

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