Video Experts Worldwide Flock to Madison, Wis. for Sonic Foundry’s Mediasite User Conference

Attendees at seventh annual Unleash to share enterprise video and online learning strategies

MADISON, Wis. — April 24, 2013 — Madison, Wis. will be the hub for video gurus from around the globe next week as Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted leader for video content management and webcasting solutions, opens its three-day Mediasite User Conference, Unleash 2013.

The seventh annual conference at the Monona Terrace Community and Convention Center is the world’s best education and networking venue for Mediasite Enterprise Video Platform enthusiasts from around the world. This year’s conference has a record attendance with over 300 participating from 35 states, Puerto Rico and 14 countries — Germany, Saudi Arabia, Tunisia, Canada, Australia, New Zealand, Belgium, United Arab Emirates, Japan, Spain, Norway, Netherlands, UK and Grenada. Forty percent of the attendees are new to the conference this year, and nearly 20 percent will participate online via live interactive Mediasite webcasts.

The conference features four concurrent tracks and more than 30 training sessions, including the new Mediasite Developers’ Corner for API enthusiasts, as well as over 20 customer-led sessions from organizations such as North Carolina State University, Penn State Hershey Medical Center, Goethe University – Frankfurt, Johns Hopkins Medicine, Lockheed Martin, Ontario Hospital Association and Sandia National Labs. Plus there will be many other interactive and collaborative discussions and networking opportunities.

Past attendee Adam Williams of University of Southern California -– Marshall School of Business says Unleash opens his eyes to new e-learning possibilities. “On our campus we have a lot of different schools using Mediasite. And yet you realize, when you see this broad array of people using Mediasite at universities and businesses around the world, how many different applications there are for it. It’s good to be able to learn from other people’s experiences,” said Williams, Instructional Operations Coordinator.

Plus, Sonic Foundry welcomes industry-recognized video and technology consultant Scott Walker, CTS-D, LEED AP, president and CEO of Waveguide Consulting, as its keynote speaker. “Unleash Your Organization in the Age of Video,” kicks off the conference at 8:05 a.m. CT April 29 and is open to the public. Register at

All Unleashers will have access to conference sessions streamed live and on-demand via Mediasite, plus online networking opportunities including:
• Live Unleash discussion rooms in the Mediasite User Group Community
• The Unleash 2013 mobile app
• Daily posts to World of Webcast, Sonic Foundry’s blog
• Real time updates via Twitter and Instagram using #mediasite

“This will be the largest gathering of Mediasite users ever assembled. It’s the best place to network with fellow video pioneers, share best practices and get a hands-on look at the latest product innovations,” said Gary Weis, Chief Executive Officer of Sonic Foundry. “We’re looking forward to three information-packed conference days and know that regardless of where people are participating from, whether it’s remotely via Mediasite webcasts or in-person, they’ll leave feeling equipped to take their video strategies to the next level.”

Trusted by more than 2,600 customers worldwide in education, business and government, the Mediasite webcasting and video content management system quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos and rich media presentations.

About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO) is the trusted market leader for enterprise webcasting solutions, providing video content management and distribution for education, business and government. Powered by the patented Mediasite webcasting platform and webcast services of Mediasite Events, the company empowers people to advance how they share knowledge online, using video webcasts to bridge time and distance, enhance learning outcomes and improve performance.

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