[caption id="attachment_51095" align="alignleft" width="150"] Schools are using digital media to attract potential students.[/caption]

Hoping to attract prospective students, colleges and universities are turning to new and innovative ways to engage potential freshmen in course catalogs and information about campus social life. Using digital media such as augmented reality and quick response (QR) codes, some schools are breathing new life into tired catalogs and dry literature.

High school students graduating in 2013 are used to instant gratification and multi-tasking with different devices and technologies. Indeed, many experts note that high schools and college campuses are...

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