Retention of current students is a top priority for senior college and university administrators, according to a new survey from the nonprofit student success organization InsideTrack.

The survey, which was conducted in early May 2020 and includes responses from almost 140 higher-ed administrators, gauges major student success priorities and challenges. Retention topped those priorities and challenges across the board.

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Student retention is a top priority for higher-ed leaders

Even as institutions attempt to look to long-term strategic planning, most are still embroiled in short-term decisions related to the upcoming semester. When given choices ranging from the current spring term to 2021 and beyond, 77 percent of respondents said they are primarily focused on the fall 2020 semester. When asked for their top 3 student success priorities, retaining current students (80 percent), offering more online/hybrid classes (55 percent) and enrolling more students (48 percent) topped the list.

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About the Author:

Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. Find Laura on Twitter: @eSN_Laura


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