Everyone’s talking about massive open online courses, or MOOCs. The popular wisdom is that they will revolutionize higher education, and possibly even put traditional colleges and universities out of business, Forbes reports. But MOOCs aren’t likely to solve the fundamental student learning challenges that colleges and universities face, and they certainly won’t take the place of a college education. With the potential to host tens of thousands of students in a single course, MOOCs make lots of content available to lots of people. But a college education is about much more than just content, much of which will be out of date in a few years. With unemployment rates and salary levels correlating almost perfectly to education levels, the true challenge facing higher education, whether online or on campus, is helping students to successfully complete college degree programs.

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