Is your advertising working for you?

Want the truth about your advertising?  Let independent research tell you. Advertise in our Nov./Dec. issue

Is your advertising working? You’re spending precious dollars on your print advertising. You select only the finest publications that will deliver your sales message to the best-qualified customers and prospects. But you still wonder . . .

That’s where eCampus News comes in.

We’ve retained Litchfield Research, the nationally recognized advertising analysis firm, to conduct a Score6 Advertising Impact Study in our Nov/Dec issue.

The first 10 advertisers to purchase a junior-page 4C ad or better will automatically be eligible to participate – at no additional charge.

What’s a Score6 study?

Score6 is a FREE study designed to give you quantitative and qualitative feedback that tells you not only “Is my advertising working?” but also “How can it be improved?”

The ed-tech decision makers who read eCampus News will evaluate your ad in two critical areas: Design and Message.

Readers rate up to three elements for each area – six (6) in all – to arrive at an overall Design and Message score. Is the ad informative? Memorable? Understandable? Compelling? Persuasive? Does it have Stopping Power?

The average of the Design and Message elements make up the “Overall Attribute” score. Score6 also provides an “Overall Effectiveness” score for your advertisement.

You also get verbatim comments about your ad from the ed-tech buyers participating in the study.

Get the essential marketing intelligence you need. Reserve your qualifying ad space in the Nov./Dec. issue of eCampus News today. Only 10 ads will qualify, so don’t delay:

eCN Space Deadline: October 15th

eCN Materials Deadline: October 22th

Contact your sales rep today!

East: Barbara
Schrader
Midwest: Patty
Voltz
West: Paul
Turchetta
301-913-0115
x163
813-991-4099 310-540-3344
BSchrader@eSchoolNews.com PVoltz@eSchoolNews.com PRTurchett@aol.com
eCampus News Advertiser Benefits:

eCampus News is seen by:

85% Administrators & IT Decision Makers

7% Instructional Program Directors

5% Institutes/Research Programs/Associations

3% Campus Services, Consultants & Vendors

eCampus News is all about the latest news

100% is original news developed by eCampus News editors

eCampus News is sent both in print and digital the first of each month

eCampus News offers our readers both print and WebBook formats

eCampus News will be your most cost-effective media buy for higher education

Because eCampus News is digital, we can offer you the lowest rates in the marketplace


** U.S. Department of Education

Advertise in eCampus News today!

Space Deadline: October 15, 2010

Material Deadline: October 22, 2010

Call Your Sales Rep Today

East: Barbara
Schrader
301-913-0115
x163
BSchrader@eSchoolNews.com
Midwest: Patty
Voltz
813-991-4099
PVoltz@eSchoolNews.com
West: Paul
Turchetta
310-540-3344
PRTurchett@aol.com

Contact your sales rep today!

East: Barbara
Schrader
Midwest: Patty
Voltz
West: Paul
Turchetta
301-913-0115
x163
813-991-4099 310-540-3344
BSchrader@eSchoolNews.com PVoltz@eSchoolNews.com PRTurchett@aol.com