This is the year I'm going to figure out what to do with Twitter and Facebook from a school communications perspective.


Last year, my district--Guilford County Schools (GCS) in Greensboro, N.C.--added a blog, podcasts, and news clips to its web site and started live video streaming of school board meetings. Now, we're adding web-based digital telephone service so school board members can patch in while out of town without incurring long-distance telephone charges.


Like many districts, however, concerns about security have sharply curtailed our use of social media outside of TeacherTube and other education-oriented fare.


On an...

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