In the last few years, IBM has acquired two companies to help it improve its offerings to the education industry in the predictive analytics space.

In 2007, IBM acquired Cognos to accelerate its information-on-demand business initiative, followed by the purchase in 2009 of SPSS.

IBM Cognos helps schools improve student performance, deliver on performance mandates, and improve financial performance, IBM says, by aggregating critical data and identifying trends.

For example, Cognos can help schools:

  • Calculate curriculum costs, or identify good fundraising programs.

  • Monitor student headcount and performance, program outcomes, school reputation, national agendas, and other key performance indicators.

  • Share secure web-based information with all stakeholders.

  • Manage endowments...

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About the Author:

Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. When she isn't wrangling her two children, Laura enjoys running, photography, home improvement, and rooting for the Terps. Find Laura on Twitter: @eSN_Laura