When a media industry insider last week floated the idea of an exclusive deal to list News Corp. content on Microsoft's Bing search engine, stiffing Google in the process, it drew some predictable responses. Bloggers and technology analysts crowed that Rupert Murdoch, News Corp.'s septuagenarian chief executive, had conclusively proved that he just didn't understand the internet. Some people in the newspaper business said hooray for Uncle Rupert, standing up for the value of old-fashioned content and telling the geeks with their algorithms to get lost, reports The New York Times. Google, meanwhile, made the reassuring noises it does anytime...

Subscribe to Read More

Are You an Educator?

Get Free online access to all our
news and resources and get
eCampus News Today email newsletter

About the Author:

eSchool News