EDUCAUSE panelists say a dynamic university website is becoming critical for recruitment and sustainable alumni support.

university-website-designAdd together social media strategy and digital marketing tactics, sprinkle with interactive design flare, then let rise in the hotbed of a campus community and you’ve got a .edu site that not only improves student and staff recruitment, but keeps alumni engaged.

Just ask the website wizards at California State University, Long Beach (CSULB) that helped the University win the prestigious interactive media award.

“Today’s successful university website is not a static site with...

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