[caption id="attachment_38021" align="alignleft" width="150" caption="CollegeACB.com gets about 20 million monthly page views. "][/caption]

Hurling online insults is easy when you’re anonymous. Putting a name to that invective changes everything—and that’s what University of Southern California (USC) freshman Haley Winters is banking on.

Winters created an online petition March 21 asking college students to pledge to use their names in posts on the website CollegeACB.com, described by its creator as an “anonymous confession board” with more than 20 million monthly page views.

The petition asks students to sign...

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