Social media is a staple for college students, but is it also gaining popularity with faculty and administration?

social-media-facultyAccording to recent higher education reports, social media isn’t just for the young folk anymore—it’s quickly rising in popularity among academics for two main reasons.

The first reason why Facebook and Twitter use is rising among faculty and administration is to engage alumni and prospective students.

According to a report by Best Colleges Online, higher education institutions use social media to engage alumni (83 percent), maintain their image and brand awareness (77 percent), and...

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