7 ways to strengthen your digital learning strategy

When colleges and universities take a strategic approach to digital learning, and when they invest in designing and developing high-quality courses and programs, they are able to realize critical objectives, according to a digital learning report from Arizona State University and The Boston Consulting Group.

The report examines the upfront and ongoing costs of supporting digital learning, and it also looks at the returns in terms of student access, student outcomes, and economic impacts on students and institutions.

And although each institution will take a slightly different path toward digital learning, the promising practices outlined in the report can act as a helpful starting point.…Read More

Are institutional analytics more important than learning analytics?

Higher-ed leaders are increasingly focused on institutional analytics, despite challenges associated with implementing enterprise-wide programs, according to an Ellucian survey of 200 college presidents, provosts, CFOs, CTOs, and CIOs.

Fifty-eight percent of surveyed leaders say institutional analytics that improve operational efficiency are of greater priority than learning analytics that will improve student outcomes, according to What Will It Take to Build an Analytics-Driven Campus?

Analytics priorities seem to differ by role, with presidents, CFOs, and CIOs focusing on improved learning outcomes; provosts are focused on improved retention and completion; and CTOs are concerned with improved operational efficiency.…Read More

#3: 10 ways colleges use analytics to increase student success

[Editor’s note: This story, originally published on August 13th of this year, was our #3 most popular story of the year. Happy holidays, and thank you for tuning into our 2018 countdown!]

The success of higher education institutions depends on the ability to excel across the student life cycle. Regardless of the type, size, or focus of a college or university, they all strive to attract and enroll high-quality students, retain and graduate students, and maintain strong relationships with alumni.

One of the keys to realizing these outcomes is using analytics to go beyond reporting on what has happened in the past, to providing a best assessment on what will happen in the future. By applying analytics to student life cycle data, universities can generate deeper insight into students before they arrive, while they are on campus, and after they leave.…Read More

How big data is driving innovation at Elon University

When big data produces new insights, the results can be stunning. Uncovering new growth opportunities, finding answers to long-asked organizational questions, and using IT resources more effectively are just a few of the outcomes big data can offer.

However, building the integrated data sets necessary for big data to work its magic has historically been challenging for colleges and universities, even more so than for businesses. While higher education institutions do aggregate massive amounts of data, often individual departments collect and review it in isolation.

Fortunately, the introduction of new technology, specifically designed with higher education in mind, is helping to drive a new wave of campus modernization. At Elon University in North Carolina, we’ve been able to harness the power of big data, increasing collaboration across departments and ultimately enhancing the college experience with a true focus on student success. With a renewed campus-wide focus on data and the technology to help us get there, we’ve successfully used big data insights to directly improve student and staff outcomes. Here’s how we did it.…Read More

Are you up on the latest tech trends?

Analytics technologies, makerspaces, and redesigning learning spaces are just a few of the numerous technology developments and trends outlined in the 2018 NMC Horizon Report, which outlines issues, technologies, and trends that higher-ed leaders should keep in mind as they outline institutional priorities.

It includes three parts: key trends accelerating technology adoption in higher education, significant challenges impeding technology adoption in higher education, and important developments in educational technology.

Ed-tech trends…Read More

5 technologies that will help colleges meet digital-age students’ expectations

Most students entering college have grown up with digital technology. It touches nearly every aspect of their lives, and they view it as a critical requirement for a quality education. So, it should come as little surprise that students expect advanced technology at the center of nearly every key administrative and educational process.

Indeed, 87 percent of U.S. students consider the technology savviness of colleges to be important when applying for admission, according to a recent Ellucian-Wakefield Research survey, and 97 percent say technologies supporting their education outside the classroom are just as important.

Not only that, modern students have been conditioned as digital consumers to expect a certain level of personalized service from their favorite schools. They want to see that their school has invested time in figuring out their needs, has assembled ideas or programs to address them, and is sending tailored communications that feel as if the institution really knows them.…Read More

10 ways colleges use analytics to increase student success

The success of higher education institutions depends on the ability to excel across the student life cycle. Regardless of the type, size, or focus of a college or university, they all strive to attract and enroll high-quality students, retain and graduate students, and maintain strong relationships with alumni.

One of the keys to realizing these outcomes is using analytics to go beyond reporting on what has happened in the past, to providing a best assessment on what will happen in the future. By applying analytics to student life cycle data, universities can generate deeper insight into students before they arrive, while they are on campus, and after they leave.

Higher-ed institutions that are already using advanced analytics in these areas have successfully transformed their processes, decision making, operations, and funding. Let’s look at how some of these innovative organizations are enhancing the student journey with analytics.…Read More

Apps and analytics: The key to student engagement?

Bolstering engagement with students could hinge on how colleges and universities use real-time analytics.

analyticsInsight into how, when, and even why students interact with campus technologies has become a linchpin in maximizing efficiency, saving money, and optimizing the student experience in higher education.

Could these insights — analytics — be the key to bolstering student engagement on college campuses too?

Campus Quad, creators of a real-time mobile communication platform designed specifically for colleges and universities, has answered this question with a definitive “yes,” and their higher-ed customers, so far, agree.…Read More

Survey: Analytics ‘revolution’ slow to reach recruitment

Only one in five schools used analytics to improve online advertising.

Campus technology leaders are using their massive reams of data to improve their schools’ websites, social media presences, and marketing strategies—but many campuses aren’t using analytics to optimize online and offline advertising.

“The 2012 State of Social Media and Web Analytics in #highered,” an annual report compiled and released by Karine Joly, a web marketing official and editor of Collegewebeditor.com, showed that colleges have bolstered their use of analytics since 2010, but there are still considerable gaps in how schools can use analytics beyond traditional areas.

Only 12 percent of campuses surveyed said they didn’t use analytics at all, down from 15 percent in 2010, according to the report, and seven in 10 schools used insights from analytics to improve their college’s website.…Read More

Analytics use boosts student retention

Nine in 10 colleges use some form of statistical analysis to determine retention and learning strategies.

Phil Ice knows numbers never lie.

Ice, vice president of research and development for American Public University System (APUS), has watched retention rates at the 97,000-student online school steadily climb with the continued analysis of in-depth information that shows when a student might be on the verge of dropping out.

If a student’s test scores are dropping, participation numbers are low, and disengagement is evident through various statistics, the numbers suggest that student might not last much longer at APUS.…Read More

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