Students can start their law school application process on an iPad.

Twenty-somethings use their smart phones for anything, even applying to law school.

John Marshall Law School (JMLS) in Atlanta launched a mobile application Oct. 3 that lets prospective students submit their application via iPhone, Android, Blackberry, and computer tablets like Apple’s iPad.

JMLS officials will still require prospective students to send their academic transcripts, letters of recommendation, and a personal statement that proves critical to the application process.

But allowing applications via smart phone means potential students won’t have to go home, fire up their laptop, go to the school’s website, and find the application page.

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“We want students to be able to come to a law school forum, tour our campus, talk to us, and apply immediately,” said Alan Boyer, associate dean of recruitment and marketing at JMLS. “If they have to wait until they get home and turn on a computer, they may not apply.”

JMLS has included a financial incentive for prospective students: Anyone who applies using the school’s mobile application will have the $50 application fee waived. The offer is expected to expire soon.

“We think because students are wired, we needed this method for them to apply,” Boyer said. “Using today’s technology is one more thing that helps prospective students understand we’re advancing and leading in this area. … Any school that leverages technology like this is going to catch students’ attention.”


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