Students’ college orientation experience plays a significant role in how they perceive their overall higher-ed experience, according to new survey data.

According to the survey, students who had a positive experience with college orientation were 17 percent more likely to report a positive student life experience. Students with a poor orientation experience were 71 percent more likely to report grades of C or lower.

The survey, which explores student life on campus, was conducted by OOHLALA Mobile, a higher-ed company that partners with colleges and universities to develop custom mobile apps to improve engagement and retention.

The impact of college orientation also raises important questions for universities serving part-time students: more than twice as many part-time students (25 percent) did not participate in orientation, compared to full-time students (9.5 percent).

(Next page: Campus officials weigh in on the survey results)

About the Author:

Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. When she isn't wrangling her two children, Laura enjoys running, photography, home improvement, and rooting for the Terps. Find Laura on Twitter: @eSN_Laura http://twitter.com/eSN_Laura


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