Professional network LinkedIn rolled out its new University Pages feature ... to much fanfare, but the pages are as much as a matter of smart engineering as they are of smart business strategy, Gigaom reports.

... LinkedIn Engineering published a blog post explaining the technology behind University Pages, and it underscores the importance of understanding your products, your data and the tools you need to process it.

Of course the new product started with an idea, but after that, blog post author Josh Clemm noted, the company’s data scientists spent years combing through member profiles, gathering and standardizing data about 23,000...

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