Google Inc. is fine-tuning the way it presents its internet search results to make it easier for people to find information and images they want, reports the Associated Press. The most noticeable changes will occur to the left of Google’s search results. That area will offer more tools for reshuffling search results into specific categories, such as news, images, blogs, and video. The new alternatives also will open more doors to other possible topics of interest. The changes are part of the incessant tinkering that Google does to maintain its commanding lead in the internet’s lucrative search market. Here’s an example of how the new system might work: A search request about a scientific theory might cause the left side of Google’s results page to provide links suggesting an exclusive focus on images or information pulled from books or videos. The categories appearing on the left side of the page would be different for a search request about a sports event. Those might point to blogs and news instead. Yahoo Inc. and Microsoft Corp., the owners of the second- and third-most popular search engines, already offered control panels that can carve search results into servings that suit individual tastes…

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About the Author:

Denny Carter

Dennis has covered higher education technology since April 2008, having interviewed some of the most recognized IT pros in U.S. colleges and universities. He is always updating eCampus News with the latest in pressing ed-tech issues, such as the growing i


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