MOOC retention

6 ways to increase MOOC retention


University increases the percentage of student retention by more than five times over the course of one year by utilizing social components in their MOOC.

How do you prefer to shop? Where do you receive your news or entertainment? What medium do you use to communicate? Furthermore, can you function in your professional and/or personal life without “being online”? The suspicion is that your answers to the aforementioned questions demonstrate the inextricable linkage between all facets of our lives and the online environment.

It therefore stands to reason that the online setting is relevant, applicable and essential for our education. The traditional brick and mortar physical classroom is engaging the click online platform with increasing access and availability at a local and global scale.

As you know, MOOCs employ online learning technology to deliver high quality educational experiences to large groups of students. MOOCs as a recent addition to online learning have experienced an unprecedented explosion of publicity (Koutropoulos and Zaharias, 2015). And though the shift to online environments is considered to provide greater access to educational opportunities, careful consideration is needed as reported retention rates does not favor a successful educational experience (Head 2014).

Why is MOOC Retention a Challenge?

Retention is a major challenge in MOOCs as high drop out rates among students have resulted in completion rates that average below 13 percent with rates as low as 1 percent (Krause et. al., 2015). High drop out rates according to Khalil and Ebner (2014) are often attributed to feelings of isolation and lack of interactivity.

Engaging students in MOOCs is the strategy to promote retention; however, this is difficult with large class sizes containing geographical, time zone, language, technology and educational diversity (Hew, 2015).

(Next page: 6 strategies that work for MOOC retention)

eSchool Media Contributors