LinkedIn bolsters higher education with new tool for universities

New button available for institutions allows alumni and students to showcase their educational accomplishments and bolster the institution’s reputation.

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Students are the beating heart of any educational institution – and long after they graduate from a college or university, they remain an important and vital representation of that institution and all it has to offer.

Today, colleges and universities may now invite their graduates to showcase their degrees and certificates on their LinkedIn profiles – all with the click of a button. Through LinkedIn’s “Add to Profile” program, educational institutions can embed a link on their websites and in emails sent directly to graduates.

When graduates click the “Add to Profile” button, they’ll have the option to add that achievement directly to the “Education” section of his/her LinkedIn profile by previewing it and hitting “Save”.


(Next page: How it helps universities gain, or continue, standing)