4. Make it digestible.
Today’s learners “often struggle to maintain a long attention span and people are impatient for immediate gratification,” says SHIFT. This year, Rapid Learning Institute found that 90 percent of professionals who access eLearning courses consider short-form eLearning to be of either high or medium priority.
Bite-size content can mean anything from tutorial videos that last for no longer than 10 minutes to short modules, and involves covering only the essentials in short modules that learners can access whenever they have the time.
“Short sentences, captivating photos, infographics, and quotes are all ideal ways to convey a message quickly,” reveals SHIFT. “eLearning developers should also switch between these different types of content to keep learners interested.
5. It’s all about non-linear.
According to the Guardian, the average attention span online is about eight seconds, and may be due to hypertext, which encourages a non-linear way of reading—people can simply point to or click on a link without even finishing a paragraph. That’s why learners hardly stay on a page and jump around instead.
“Today, learners spend time on browsing and scanning, keyword spotting, one-time reading, non-linear reading, and reading more selectively, while less time is spent on in-depth reading, and concentrated reading, “explains SHIFT. “So if you are still designing linear eLearning courses, stop. Learning in life situations is a non-linear process — such learning occurs at random intervals when one’s attention is captured by the need or desire to increase knowledge.”
6. Increase the visuals.
According to SHIFT, graphic interfaces made up of photos, illustrations, charts, maps, diagrams, and videos are gradually replacing text-based courses. For instance, students are supposedly able to process images 60,000 times faster than text.
For those interested in more specifics of eLearning design, including effective visual design, coherence, and ‘Principles of Good Design’ by Dieter Ram, SHIFT has a great infographic here.
SHIFTS’s eLearning trends infographic:
Find more education infographics on e-Learning Infographics