Study suggest most employers don’t know what a massive open online course is
Employers are fans of massive open online courses (MOOCs), according to a new study by researchers at Duke University and RTI International. But many first had to have the concept explained to them.
“We were interested in exploring how employers viewed MOOCs in terms of whether they would make a difference in hiring decisions or how they might be used for recruiting talent,” said Laura Horn, the RTI’s site principal investigator.
The study, funded by the Gates Foundation, was based on a survey of more than 100 human resource professionals from North Carolina employers. About 70 percent of the respondents had never heard of a MOOC before.
Once they had a working definition, however, the majority of participants said they were receptive to using MOOCs in hiring decisions. They especially liked the idea of using MOOCs for professional development training.
(Next page: Can a MOOC get you hired?)