Instructure today announced key findings from its massive open online course based on the hit TV show “The Walking Dead,” a joint production with AMC and the University of California, Irvine that attracted more than 65,000 users around the world over its eight-week run.
Titled “Society, Science, Survival: Lessons from AMC’s ‘The Walking Dead,'” the MOOC was offered for free on Instructure’s MOOC platform, Canvas Network, and explored a wide range of scholarly topics through the lens of a hypothetical zombie apocalypse. A survey of the online course’s participants received more than 12,000 responses and delivered several new insights for the MOOC community.
Among the survey’s most illuminating insights was that the course tapped into a new market for pop culture-infused online learning by reaching thousands of people outside of the core MOOC-taking audience. Instructure’s survey found that nearly nine in 10 of the survey respondents had never taken a MOOC before and 59 percent of respondents had never enrolled in an online course.