Adapt Courseware Launches First Business Administration Offerings


Rochester, NY – December 2, 2013 – Adapt Courseware, the provider of comprehensive adaptive online curriculum resources that individualize each student’s learning experience, has added Organizational Behavior and Financial Accounting to its expanded catalog of adaptive learning offerings. The release of these core business administration requirements helps colleges and universities meet student demand, while at the same time enabling them to deliver a more engaging and productive learning experience for the growing number of students who are pursuing business degrees.

“Business administration continues to be one of the most popular college majors today – even students who are working towards other degrees often take business courses as a foundation for real-world literacy and on-the-job preparation,” said Dr. John Boersma, CEO of Adapt Courseware and a former university faculty member. “By collaborating with and gathering input from college and university leaders, we’ve been able to create and implement a curriculum development plan that increases access to the courses students need and want most.”

Additional planned business administration offerings scheduled to launch next include Statistics, Principles of Marketing, Macroeconomics, and Microeconomics. Adapt Courseware’s extensive course roadmap also includes humanities, social sciences and mathematics requirements.

Adapt Courseware follows a strict instructional design process that includes a cooperative effort among leading subject matter experts, academic content developers, peer reviewers, and multimedia production teams. Each curriculum resource relies on five evidence-based instructional principles, including effective multimedia, mastery learning, optimal challenge, student choice, and social learning, engaging and motivating students in unprecedented ways.

Adapt Courseware’s approach facilitates learning through dynamic lectures, logical and succinct text, and hands-on, digital multimedia interactives. For example, instead of completing a standard online multiple choice assessment in Organizational Behavior, a student using Adapt Courseware has the opportunity to describe and predict group dynamics based on relevant examples and case studies.

“The ability for students to become more active learners helps them not only achieve their goals in school, but it also helps them develop critical thinking and correlation skills that will help them succeed professionally,” commented Dr. Boersma.

About Adapt Courseware
Adapt Courseware individualizes the learning experience for each student based on academic abilities and needs. The company offers complete, customizable, adaptive online curriculum resources that combine proven learning science with advanced multimedia techniques to help students achieve mastery learning. With Adapt Courseware, colleges and universities can realize measurable learning outcomes, increased student retention, and higher student satisfaction.

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