Helping students manage their lives on a physical campus is a shift for Blackboard, which has primarily been confined to just helping students manage their educational lives online.
“The student world is a mobile world, accelerated by the proliferation of mobile learning and BYOT (bring your own technology),” David Marr, president of Blackboard Transact, said in an announcement. “Mobile devices are core to the educational experience. It is only logical to extend that core to the student credential, rather than asking students to carry and manage multiple credentials and form factors when trying to navigate the campus environment.”
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