New England colleges with biggest social media reach


Brown University is not only one of the top-ranked colleges in America, it’s also a Top 30 social media player, according to author, blogger and inventor Vala Afshar, GoLocal reports. The Top 100 Best And Most Collaborative U.S. Colleges is Afshar’s new ranking that looks at top-ranked colleges’ social media presence, as measured by Klout and Kred. Brown was the only Rhode Island-based college to make the ranking.  “Colleges today are serving the most mobile and social customers in the world, many of whom are using multiple mobile devices to network and collaborate,” Afshar writes in the Huffington Post article accompanying his new ranking. “Today, social networking is the most popular use of the web. A 2012 study noted that students are choosing colleges with social media clout. A survey of 7,000 high school students revealed that university social media accounts influenced their selections.”

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