Social media in higher education: Pros, cons, and overall impact

[caption id="attachment_53575" align="alignleft" width="215"] A new infograph illustrates social media's surge in popularity in the last three academic years.[/caption]

Once regarded as a passing fad, social media is now an essential language that today’s college students—and officials—must learn in order to remain relevant and well-informed.

The University of Massachusetts-Dartmouth Center for Marketing Research recently surveyed numerous four-year accredited U.S. colleges
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