Seventy-four percent of students interviewed by NACS said they preferred traditional books to the digital version.

The NACS survey, released in May 2010, also found that more than half of college students surveyed on 19 campuses said they “were unsure about purchasing digital textbooks or would not consider buying them even if they were available.”

“It seems that the death of the printed book, at least on campus, has been greatly exaggerated, and that dedicated eReaders have a way to go before they catch on with this demographic,” said Elizabeth Riddle, a NACS OnCampus Research manager.


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