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Survey: Analytics ‘revolution’ slow to reach recruitment

Campus IT departments still aren’t embracing analytics for advertising, research suggests

survey-analytics-revolution-slow-to-reach-recruitment

By Dennis Carter, Assistant Editor

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Campus technology leaders are using their massive reams of data to improve their schools’ websites, social media presences, and marketing strategies—but many campuses aren’t using analytics to optimize online and offline advertising. Read more with registration.

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