Get on board with data integration

The modern, public university is arguably facing more strain than ever before—both from outside and inside its walls. Marked by new competitors and declining funding, the state of today’s higher-ed marketplace has driven more public universities to turn to technology as a holy grail for readying them to compete.

Universities are complex systems, comprised of thousands of departments, specialty schools, and student groups. They’re facing competition from for-profit institutions and tech startups, and the state funding for public universities is declining year over year.

A cross-sectional view of several macro-level trends in higher ed paints a clear picture on why this complexity is significant, and how technology will be a defining factor in addressing it.…Read More

10 ways colleges use analytics to increase student success

The success of higher education institutions depends on the ability to excel across the student life cycle. Regardless of the type, size, or focus of a college or university, they all strive to attract and enroll high-quality students, retain and graduate students, and maintain strong relationships with alumni.

One of the keys to realizing these outcomes is using analytics to go beyond reporting on what has happened in the past, to providing a best assessment on what will happen in the future. By applying analytics to student life cycle data, universities can generate deeper insight into students before they arrive, while they are on campus, and after they leave.

Higher-ed institutions that are already using advanced analytics in these areas have successfully transformed their processes, decision making, operations, and funding. Let’s look at how some of these innovative organizations are enhancing the student journey with analytics.…Read More

Analytics: Not just for IT anymore, educators say

The rise of analytics is partly due to the popularity of social media.

Demand for business school graduates who can gather, analyze, and translate reams of online data will steadily rise over the next decade – a statistic that could make business analytics curriculum a focal point for campuses large and small.

A partnership between Yale University’s School of Management Center for Customer Insights and IBM, announced April 29, gives business analytics a high profile in higher education, as Yale business students will get free access to IBM’s analytics technology and curriculum that, until recently, was only essential in the IT world.

The ability to make sense of millions – sometimes billions – of bits of information can make a recent graduate valuable to companies with a strong online presence, Yale officials said.…Read More

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