Improving Student Recruitment and Retention
Student recruitment and retention is a big business for colleges and universities—and technology can help. With the competition for students fiercer than ever, many colleges are turning to sophisticated technologies such as customer relations management software and data analytics to help them gain an edge.
With the generous support of HP, we’ve assembled this collection of resources to keep you informed of the latest ways technology can be a powerful recruitment and retention tool.
—The Editors
University hopes $75 million computer overhaul will attract students
The University of South Carolina hopes to attract students by renovating dorms, hiring more professors, and starting an extended summer semester and an online program to complete bachelor's…
How college websites influence students’ web experience
How are today’s students researching higher-education institutions? The two dominant audiences for college websites are prospective and current students—and a recent Ektron infograph offers insight into the different…
LMS secures results for online institutions
Universities with online programs want a learning management system that is not only easily deployable, but also includes features that can improve student retention—a problem that is particularly…
Social media in higher education: Pros, cons, and overall impact
Once regarded as a passing fad, social media is now an essential language that today’s college students—and officials—must learn in order to remain relevant and well-informed.…
Student services model improves retention, satisfaction
A year ago, Ivy Tech Community College was struggling to answer and reroute phone calls to and from its many different campuses—and students waited an average of 19…
CRM software helps improve student recruitment, retention
It's no secret that colleges and universities have struggled to recruit and retain students since the 2008 recession, but using customer relationship management (CRM) software from companies such…
New development could help colleges improve student retention
A project that aims to identify common factors for why college students transfer, drop out, or fail to complete courses has released full definitions for the more than…
How to manage barriers to online education programs
A majority of higher-education institutions consider online education programs crucial to their long-term success, according to a recent study from EducationSector. The study also examined key challenges in…
Niche-based digital marketing attracts nontraditional students
To improve enrollment, officials at Mount Olive College knew they would need to understand their own student population better, and identify the types of students they should target…
Additional resources
Colorado Community College System supports successful student enrollment with improved availability
Working closely with Ellucian, HP suggested replicating the system’s infrastructure at its Application Solutions Center in Cupertino, Calif. Project managers found that by upgrading the infrastructure to HP ProLiant BladeSystem server blades and doubling the available memory, they were able to handle this increased load—while also expecting to save 35 percent on space, power, and cooling costs over time. |
Solution Brief: Enabling better recruitment and retention at a lower TCO
The Ellucian Banner Enrollment Management Suite helps you attain these goals by providing a holistic view of each person’s relationship with your institution—enabling your recruiting, retention, and development teams to identify the specific needs of your constituents and make lasting connections to fulfill those needs. What’s more, Banner software running on HP Converged Infrastructure is highly scalable and agile—offering outstanding TCO and making a positive business impact on universities. |






